How Small Businesses Benefit From E-Newsletters

Recent research shows that 91% of consumers check their emails at least once a day, and accordingly 89% of marketers said that email marketing is their primary channel for lead generation. So even if you are just starting your business, you should already invest on newsletters Christchurch which can be prepared for you by Magazines Today.

Based on the statistics highlighted above, as well as experts’ observations of newsletters Christchurch engagement trends, it’s clear that having a regular e-Newsletter, or e-zine, in circulation has proven to be a leading way to communicate with clients, members and stakeholders alike.

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Email marketing tools such as newsletters Christchurch by Magazines Today can easily develop awareness of relevant topics or issues that could affect your readers. Here’s why…

Automation of EVERYTHING: You can send your e- newsletters Christchurch developed by Magazines Today to your entire database with the click of a few buttons. You can also set an ideal time and date in the future to ensure your e-Newsletter is sent at a time that guarantees optimum engagement. MoST will automatically send the e-Newsletter to your e-Newsletter database at the set time.

Timing and distribution aren’t the only things that are automated.

Seamless Audience Segmentation: You can segment your existing database and target only those that have indicated an interest in the subject or focus covered in your email campaign. You can filter your database based on predetermined fields in order to establish reliable segments. Effective newsletters Christchurch should reach only the correct audience and Magazines Today might be able to help you sort your contacts out.

Database Maintenance Made Easy: Frequent maintenance of your database will ensure that your e- newsletters Christchurch by Magazines Today are reaching the right audience. In addition, after an e-Newsletter is sent out, an automatic distribution report can be sent to you to show the number of successful and unsuccessful deliveries. For unsuccessful deliveries the report provides the recipient’s name, email address and reason of error (e.g. Invalid email address).   

 Customised Design and Content: Your e- newsletters Christchurch by Magazines Today can hold a look and feel that echoes your website, or it can hold its own unique design template created by one of Magazine Today’s experienced designers.

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Statistical Reporting: Understand audience engagement patterns even better by generating and exporting dynamic reports. The reporting feature provides you with data on how many people have received, opened, read and clicked on particular links in each e-Newsletter distributed.

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